Organization: Beloit College

Location: Beloit, WI

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About Beloit College:

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Beloit College was founded in 1846, when Wisconsin was still a territory. The early curriculum was built on the classical tradition, but students were given an unusual amount of freedom to choose their own courses. Today, Beloit is recognized for its longstanding commitment to curricular innovation, and its first-year initiatives and international education programs.

The Beloit College community is diverse and noted for its passionate engagement with ideas and the world. Its 1,350 students are from nearly every state, the District of Columbia, and 40 nations. Twenty-seven percent of its students are domestic minorities or students from countries other than the United States. No more than ten percent of a graduating class is represented in any one of Beloit’s majors.

97% of Beloit’s 105 full-time faculty members hold a Ph.D. or the highest degree in their field. Teaching is the faculty’s highest priority but all professors are active scholars and artists. Many are leaders in educational reform. Professors serve as mentors, guides, and partners on research projects and academic work. A strong tradition of student-teacher collaboration contributes to the college’s lively intellectual community.

BeloScreen Shot 2016-07-14 at 3.34.00 PMit offers more than fifty majors, more than thirty minors, and a number of dual-degree and pre-professional programs. A flexible curriculum, grounded in rigorous study encourages independent research, fieldwork, and collaboration with peers and professors. Coursework is interdisciplinary, experiential, and global in scope. The average class size is 15 students; Beloit has a 12:1 student-to-faculty ratio.

Beloit’s wooded 55-acre campus includes twenty-eight buildings in a range of architectural styles and a 26-acre sports complex seven blocks east; four buildings are listed on the National or State Register of Historic Places. The campus is marked by winding pathways, expansive lawns, displays of public art, and ancient Indian mounds.

The College’s academic facilities include the internationally recognized Logan Museum of Anthropology, the Wright Museum of Art, a state of the art performing arts complex and research labs equipped with advanced technology in the LEED Certified Center for the Sciences. Beloit offers more than thirty international programs, dozens of domestic study programs, and hundreds of internships and field study programs.

Profile: President Scott Bierman

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Scott Bierman, an economist with 27 years of teaching and leadership experience in liberal arts education, became the 11th president of Beloit College in July 2009. He had most recently served as academic dean of Carleton College.

President Bierman earned a Bachelor of Arts degree in economics and mathematics from Bates College in Lewiston, Maine, and received his Ph.D. in economics from the College of Virginia. His fields of interest include economics of the public sector, industrial organization, game theory, and experimental economics. He is the co-author of a book on game theory and has designed teaching materials accompanying various textbooks in economics.

He has been active in the world of higher education as a member of external review committees and other advisory groups for colleges here and abroad. He is a member of the Bates College board of trustees.

He joined the Carleton faculty in 1982 and was named chair of the economics department in 1991. From 1997 to 2000 he was faculty president, serving as liaison between faculty and the dean and president on curricular and personnel issues. He also founded and chaired the Carleton Faculty Council.

About the City of Beloit

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Beloit College is proud to be part of the vibrant city of Beloit, which is located on the southern Wisconsin stateline. A city of 35,000 people with 110,000 people within the immediate area, Beloit has easy access to Madison, Milwaukee, Rockford, and Chicago. It has an award-winning downtown, which hosts the second largest Farmer’s Market in Wisconsin; a world-class riverfront, where visitors can enjoy fishing, boating, and kayaking or canoeing; and a variety of local restaurants and shops.

Downtown Beloit is a dense cluster of mostly small shops and boutiques. The area has been recognized for increased investment and renewal since the 1990s, and has been steadily developing over the past 15 years. Upscale downtown condominiums and hotels were introduced post-2000.

In 2011, Beloit was a Great American Main Street Award winner. In 2012, Beloit was listed #17 on Travel and Leisures list of America’s Greatest Mainstreets.

Position Summary:

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The Chief Communications and Integrated Marketing Officer is responsible for providing strategic and creative direction and oversight to effectively promote and enhance the College’s image and relationships with internal and external constituencies through outreach efforts, college events, new media initiatives, design initiatives, and other evolving approaches.

The Office of Communications and Integrated Marketing at Beloit College also provides high quality creative services that strengthen the College’s national reputation and connect the campus community, prospective students, alumni, and namesake city with Beloit College. The office’s work is aimed at sparking interest and compelling action among these constituencies while inspiring pride in Beloit’s history and building enthusiasm for its future.

Key Responsibilities

  1. Chief spokesperson for the College.
  2. Advises the president on communications strategies; acts as speechwriter for the president; periodically provides advice to key administrators regarding effective communications, public relations, promotions, etc. with the media.
  3. Plans, develops, and executes crisis communications programs in conjunction with and advising to the president and other members of senior administration.
  4. Provides leadership for the Communications and Integrated Marketing Office which partners closely with the enrollment, development, academic affairs, and student affairs offices.
  5. Leads overall strategy, identity, and development of integrated marketing and communications programs.
  6. Maintains and expands internal communications program.
  7. Directs website development to enhance integrated marketing efforts; works collaboratively with IT to ensure website is secure and that it co-exists with other important information systems.
  8. Develops and maintains relationships with the media on campus, locally, regionally, nationally, and internationally.
  9. Provides leadership and oversight of the development, design, implementation, and editorial direction of effective print, electronic, website, digital, and video communications.
  10. Oversees wide variety of college events –including commencement– while ensuring that those events serve to advance the brand of the institution through planning, execution, and promotion.
  11. Serves as champion and resource for centralized creative services across campus offices, including Development and Alumni Relations, Enrollment Management, and Athletics. Helps build and execute plans that dovetail with the Communications and Marketing efforts of these offices to meet and exceed ambitious recruitment, fundraising, and engagement goals.
  12. Monitors and analyzes current and emerging trends and strategies to introduce new and creative approaches to marketing and communications content and channels designed to recognize, inspire, and inform constituencies.
  13. Provides administrative and supervisory oversight to the Communications and Marketing department, Beloit Access Television (BATV), as well as contractual partners including the College’s online print shop provider (Digicopy), and licensing (Learfield Licensing Associates); establishes and maintains a staffing structure to effectively accomplish goals and objectives; and oversees recruiting, hiring, training, motivating, supervising, and evaluating department staff.
  14. Develops and effectively manages annual department and project budgets; periodically analyzes them for productivity- and cost-effectiveness.
  15. Works closely with Institutional Research and Planning staff as a resource for relevant research to support and inform initiatives and ensure data integrity.
  16. Develops and maintains strong working relationships between the College and community, e.g. local, county, state, and national legislative entities, boards, committees, and organizations.
  17. Attends all open sessions of the meetings of the board of trustees, reporting within the Enrollment and Marketing committee, as well as the Development committee; when requested, works with chair of the board to develop, prepare, and promulgate official communications.

 Core Competencies:

The Chief Communications and Integrated Marketing Officer will be an innovative, seasoned leader with a track record of successful, progressive, and applicable experience in the leadership and management of communications, public relations and integrated marketing, and the supervision of functional marketing groups and budgetary oversight. A resourceful person, this individual will effectively prioritize, foster understanding, and advance ideas that demonstrate a strong understanding of the principles and culture of the College, and a comprehensive, but evolving vision for the intersection of the various departments and divisions of the campus and its identity. S/he will be a respected leader and trusted advisor with the aptitude to communicate candidly with stakeholders and College leadership about the realities inherent in achieving campus marketing and communications goal. The Chief Communications and Integrated Marketing Officer will demonstrate a commitment to the inter-disciplinarity central to Beloit College’s philosophy, along with the stated goal of amplifying the College’s standing in the world of higher education, including strengthening the profile of the institution throughout the campus and with national and international audiences.

In addition, ideal candidates will have the following core competencies, personal qualities and qualifications:

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Marketing and Communications Expertise: The Chief Communications and Integrated Marketing Officer will be a creative and skilled innovator with a measurable track record of success generating, implementing and evaluating comprehensive multi-channel marketing platforms, and integrated communications initiatives that enhance and elevate a college’s profile and reputation, both domestically and internationally. S/he will have demonstrated experience working in partnership with a variety of internal and external stakeholders across and institution to introduce emerging trends and identify new and creative ways that the marketing and communications can support teaching, learning, and scholarship in a budget-conscious manner consistent with mission and goals.

The successful candidate will have the proven ability to apply clear, action-oriented, innovative growth and marketing communication strategies. S/he will anticipate, understand and respond to the needs of stakeholders while ensuring consistent articulation of the institution’s image and position throughout the College to all constituencies.

Strategic and Entrepreneurial Leader: The Chief Communications and Integrated Marketing Officer will be a charismatic and experienced leader with a curious, strategic, and analytical mindset and a highly entrepreneurial spirit. S/he will be a proven strategic thinker with the vision, capacity, and experience to understand and balance a complex array of constituent needs.

The Chief Communications and Integrated Marketing Officer will demonstrate the ability to diagnose critical areas for attention, and develop and implement clear, action-oriented, innovative strategies aimed towards elevating the marketing and communications functions while meeting challenging problems with effective solutions that engender broad support and differentiate the institution. S/he will be agile in ambiguous situations and capable of providing stability and inspiring confidence when faced with important and quickly-changing circumstances. S/he will be a calculated risk-taker with the ability to challenge the status quo yet employ a student-focused approach that does not threaten the culture of the institution. Additionally, s/he will consider the impact of decisions, plans, and programs on the College, and make sound recommendations accordingly.

Skilled Manager: The Chief Communications and Integrated Marketing Officer will be a decisive, results-oriented leader with a proven record of effective management in a complex environment. Flexible in adjusting to emerging needs or shifting priorities, s/he will be an excellent motivator with outstanding judgment, prioritization and people skills and the ability to inspire a shared vision, quality performance and strong morale. S/he will demonstrate the leadership ability to build, empower and retain a strong team of professionals that is focused on excellence, accountability and efficiency through active communication, feedback and delegation, and the promotion of intra- and interdepartmental teamwork and collaboration.

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Collaborator/Relationship Builder: The Chief Communications and Integrated Marketing Officer will have a proven track record of serving as a catalyst and leader within an institution and will be skilled at building and sustaining excellent relationships across all levels. S/he will be a natural collaborator with a demonstrated ability to connect with and build bridges among the various constituencies of the College, including students, faculty, staff, trustees, alumni, and other stakeholders. The Chief Communications and Integrated Marketing Officer will work cross-functionally, identifying efficiencies and opportunities for the benefit of the institution as a whole. S/he will be consultative, promoting open dialogue across the College and with team members to identify opportunities, synthesize divergent views and coalesce all constituencies around opportunities for the benefit of the College as a whole. This person knows how to gain buy-in and build a network of support while also considering budget and timing for initiatives or projects as they arise. S/he is a skillful negotiator who wins concessions without damaging relationships.

Persuasive Communicator: The Chief Communications and Integrated Marketing Officer will be a dynamic and exceptional communicator who can speak with any audience adapting her/his choice of language and the presentation of ideas to fit the audience needs and perspectives in a manner that energizes and inspires. S/he will possess exceptional verbal and written communication skills, clearly articulating complex issues to a variety of stakeholders including students, faculty, staff, trustees, and alumni as well as to the broader Beloit Community. This individual will maintain a customer service approach and have the ability to speak clearly and effectively to all audiences, using appropriate tools and techniques to support broad-based marketing and communications initiatives. S/he will have an innate ability to listen intently, think clearly and respond effectively to a variety of inquiries and challenges, synthesize input, make decisions, and share information broadly in order to build consensus and support for action with a clearly articulated vision. S/he will demonstrate the ability to build community both inside and outside of his/her areas of oversight using accessible language to explain information, strategy and processes to individuals with differing levels of familiarity.

Passion for the Mission: The Chief Communications and Integrated Marketing Officer will have a passion and commitment for Beloit College’s mission, history and its values. S/he will understand how his or her role contributes to the overall mission, drawing inspiration for the position from the campus community. S/he will prioritize the experience of Beloit College’s students, faculty, staff and leadership, endeavoring to raise the awareness of the academic and personal environment at the College and throughout the broader community, both domestically and with international students and alumni. Driven by the mission, s/he will influence the culture and impact of Beloit College through the modeling and adoption of best practices. The Chief Communications and Integrated Marketing Officer will be an inspiring and empathic individual of unquestioned integrity, ethics and values, treating others with respect.

Additional Requirements:

  • The ideal candidate will have at least seven to ten years of management experience – including supervision of staff and budgetary control – in roles related to the duties and responsibilities of the position, including a record of exemplary senior level leadership working in marketing, communications, public relations or integrations.
  • Marketing and Communications executives with corporate, nonprofit or higher education experience who are mission-driven and passionate about liberal arts education will also be considered.

Contact:

Beloit College has engaged Koya Leadership Partners to help in this hire. This search is being led by Michelle Bonoan and Eboni Gates. Please submit a compelling cover letter and resume here or email Michelle and Eboni at the following:

Michelle R.S. Bonoan
Managing Director
(323) 284-2898
mbonoan@koyapartners.com
Eboni Gates
Director, Executive Search
(917) 789-1819
egates@koyapartners.com

Beloit does not discriminate on the basis of race, color, age, religion, national origin, ancestry, sex, sexual orientation, gender identity, disability, medical condition, pregnancy, marital status, veteran/military status, or any other characteristic protected by state or federal law in connection with admission to the school, or in the administration of any of its educational, employment, housing, financial aid, scholarship, or student activity programs. Nondiscrimination has been the policy of Beloit since its founding. Beloit’s policy on nondiscrimination is to comply fully with applicable state and federal law. Beloit strongly encourages applications from people of color, persons with disabilities, women, and the LGBT community.

Because equity and inclusion are central to our students’ liberal education and vital to the thriving of all members of our residential learning community, Beloit College aspires to be an actively anti-racist institution.  We recognize our aspiration as ongoing and institution-wide, involving collective commitment and accountability. We welcome employees who are committed to and will actively contribute to our efforts to celebrate our cultural and intellectual richness and be resolute in advancing inclusion and equity. We encourage all interested individuals meeting the criteria of the described position to apply.

About Koya Leadership Partners:

Koya Leadership Partners is a national retained executive search and human capital-consulting firm that works exclusively with nonprofits and education institutions. We deliver measurable results, finding exceptionally talented people who truly fit the unique culture of our client organizations and ensuring that organizations have the resources and strategies to support them. For more information about Koya Leadership Partners, visit www.koyapartners.com.

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